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MARKETING CASEBASE

658.8 / M119M
Macnamee,Brian, Mcdonnell,Ray
MARKETING CASEBASE / SHORT EXAMPLES OF MARKETING PRACTICE .- Routledge,London, 1995 .- xi,272 .
Includes Bibliographical References And Index
ISBN: 0415103215
Subject Headings:
Marketing - Case Studies;
Copy Details:
Acc. No.: A122736, Full Call No.: 658.8 M119M, Item type: Books , Location: General Stacks,
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MARKETING CASEBASE