MARKETING RESEARCH
658.83 / AA41M7
Aaker,David A.,Kumar,V.
MARKETING RESEARCH / .- 7th .- John Wiley, New York, c2002 .- xvi,751 .
Includes Index.
ISBN: 9971513897
Subject Headings:
Marketing Research;
Author Added Entry:
Day,George S.;
Copy Details:
Acc. No.: A136471, Full Call No.: 658.83 AA41M7, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Aaker,David A.,Kumar,V.
MARKETING RESEARCH / .- 7th .- John Wiley, New York, c2002 .- xvi,751 .
Includes Index.
ISBN: 9971513897
Subject Headings:
Marketing Research;
Author Added Entry:
Day,George S.;
Copy Details:
Acc. No.: A136471, Full Call No.: 658.83 AA41M7, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------