The Routledge companion to financial services marketing
332.10688 / R765
The Routledge companion to financial services marketing / edited by Tina Harrison and Hooman Estelami .- London: Routledge, 2015 .- xxx, 576p . .- ( Routledge Companions In Business, Management And Accounting
ISBN: 9780415829144
Subject Headings:
Bank marketing;
Financial institutions -- Marketing;
Author Added Entry:
Harrison, Tina, Ed.;
Estelami, Hooman, Ed.;
Copy Details:
Acc. No.: A182047, Full Call No.: 332.10688 R765, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------
The Routledge companion to financial services marketing / edited by Tina Harrison and Hooman Estelami .- London: Routledge, 2015 .- xxx, 576p . .- ( Routledge Companions In Business, Management And Accounting
ISBN: 9780415829144
Subject Headings:
Bank marketing;
Financial institutions -- Marketing;
Author Added Entry:
Harrison, Tina, Ed.;
Estelami, Hooman, Ed.;
Copy Details:
Acc. No.: A182047, Full Call No.: 332.10688 R765, Item type: Books , Location: General Stacks,
------------------------- --------------------- ------ --------- ------- ------- --------- --------