Mass communications (Record no. 254787)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00610pam a2200205a 44500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160408b1960 xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | IIT Kanpur |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 384.082 |
| Item number | Sch69m2 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Schramm, Wilbur Lang |
| 245 1# - TITLE STATEMENT | |
| Title | Mass communications |
| Statement of responsibility, etc | Wilbur Lang Schramm |
| Remainder of title | a book of readings |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Urbana |
| Name of publisher | University of Illinois Press |
| Year of publication | 1960 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xi, 695p |
| 500 ## - GENERAL NOTE | |
| General note | Selections ... have been used and tested in the Stanford Institute For Communication Research |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Communication |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Mass media |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Full call number | Accession Number | Uniform Resource Identifier | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| COMPACT STORAGE (BASEMENT) | PK Kelkar Library, IIT Kanpur | PK Kelkar Library, IIT Kanpur | 12/08/2007 | 384.082 Sch69m2 | A1149 | Book Request | Books |