Service marketing [4 vol.] (Record no. 370606)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00865pam a2200181a 44500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160408b2010 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781849205740 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | IIT, Kanpur |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | Se69 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | |
| 245 0# - TITLE STATEMENT | |
| Title | Service marketing [4 vol.] |
| Statement of responsibility, etc. | edited by Steve Baron |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angles |
| Name of publisher, distributor, etc. | Sage |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 4 v.(xlv,345p, vi,430p, vi,407p, vi,435p) |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents:Vol.1. The development of ideas for the marketing of services -- v. 2. The creation of the sub-discipline of services marketing -- v. 3. A focus on customer experience and the changing roles of customers and consumers -- v. 4. Towards a unifying marketing approach through service. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Service industries |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Baron, Steve, Ed. |
| 997 ## - | |
| -- | A173434 vol.1 C A173435 vol.2 C A173436 vol.3 C A173437 vol.4 C |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| General Stacks | PK Kelkar Library, IIT Kanpur | PK Kelkar Library, IIT Kanpur | 12/09/2011 | D.S. Information Services Pvt. Ltd. | 1565.00 | 658.8 Se69 | A173437 | 08/04/2016 | vol.4 | 08/04/2016 | Books | |||||
| General Stacks | PK Kelkar Library, IIT Kanpur | PK Kelkar Library, IIT Kanpur | 12/09/2011 | D.S. Information Services Pvt. Ltd. | 1565.00 | 658.8 Se69 | A173436 | 08/04/2016 | vol.3 | 08/04/2016 | Books | |||||
| General Stacks | PK Kelkar Library, IIT Kanpur | PK Kelkar Library, IIT Kanpur | 12/09/2011 | D.S. Information Services Pvt. Ltd. | 1565.00 | 658.8 Se69 | A173435 | 08/04/2016 | vol.2 | 08/04/2016 | Books | |||||
| General Stacks | PK Kelkar Library, IIT Kanpur | PK Kelkar Library, IIT Kanpur | 12/09/2011 | D.S. Information Services Pvt. Ltd. | 1565.00 | 658.8 Se69 | A173434 | 08/04/2016 | vol.1 | 08/04/2016 | Books |