Welcome to P K Kelkar Library, Online Public Access Catalogue (OPAC)

BASIC MARKETING

By: Material type: TextTextPublication details: Homewood, Ill. R. D. Irwin 1968Edition: 3rdDescription: 755Subject(s): DDC classification:
  • 658.8 M127b3
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 M127b3 (Browse shelf(Opens below)) Available A2722
Total holds: 0
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658.8 L944s5 Services marketing 658.8 L944s7 Services marketing 658.8 M119M MARKETING CASEBASE 658.8 M127b3 BASIC MARKETING 658.8 M145K KEY CUSTOMERS 658.8 M341 MARKETING 658.8 M341 MARKETING

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