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RESEARCH IN MARKETING
Material type:
TextPublication details: Jai Press, Stamford c1999Description: xvii,201ISBN: - 0762305665
- 174.4 T343
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 174.4 T343 (Browse shelf(Opens below)) | Link to resource | Available | A137089 |
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| 174.4 Sa15b Business ethics | 174.4 Se47e2 Ethical choices in business | 174.4 So47b A better way to think about business | 174.4 T343 RESEARCH IN MARKETING | 174.4 V241b Business ethics at work | 174.4 W675c Crisis and recovery | 174.401 Sa15t The theory and practice of managerial ethics |
Contents; V.15. Theoretical Foundations In Marketing Ethics ; Ed. By Scott J. Vittel [And] Donald P.Robin
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