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Branding a store : how to build successful retail brands in a changing marketplace
Material type:
TextPublication details: London Kogan Page 2007Description: 360pISBN: - 0749451688
- 658.827 F659b
| Item type | Current library | Collection | Call number | URL | Status | Date due | Barcode | Item holds | |
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Books
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PK Kelkar Library, IIT Kanpur | COMPACT STORAGE (BASEMENT) | 658.827 F659b (Browse shelf(Opens below)) | Link to resource | Available | A161879 |
Total holds: 0
Browsing PK Kelkar Library, IIT Kanpur shelves, Collection: COMPACT STORAGE (BASEMENT) Close shelf browser (Hides shelf browser)
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| 658.82 Sp45s SALES PROMOTION | 658.82 T466p PROMOTION | 658.827 B733 BRANDING @ THE DIGITAL AGE | 658.827 F659b Branding a store | 658.827 K96p Private label strategy | 658.827 Sa73s Strategic brand management for B2B markets | 658.827 Sch54i Inclusive branding |
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