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Cultural strategy : using innovation ideologies to build breakthrough brands

By: Contributor(s): Material type: TextTextPublication details: New Delhi Oxford University Press 2010Description: xv, 387pISBN:
  • 9780199587407
Subject(s): DDC classification:
  • 658.827 H742c
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.827 H742c (Browse shelf(Opens below)) Available A170587
Total holds: 0

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