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New directions in critical marketing studies [4v.]

By:
Contributor(s): Material type: TextTextSeries: Sage Library In Marketing ; Publication details: London Sage 2013Description: 4v (various pagings)ISBN:
  • 9781446273265
Subject(s): DDC classification:
  • 658.8 N42
Contents:
Contents: v. 1 Critical marketing and critiques of marketing. v. 2 Conceptual and ethical critiques. v. 3. Power, resistance and marketplace boundaries. v. 4. The structuring of marketing and consumer practice
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 N42 (Browse shelf(Opens below)) v.4 Available A180725
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 N42 (Browse shelf(Opens below)) v.3 Available A180724
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 N42 (Browse shelf(Opens below)) v.2 Available A180723
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 N42 (Browse shelf(Opens below)) v.1 Available A180722
Total holds: 0

Contents: v. 1 Critical marketing and critiques of marketing. v. 2 Conceptual and ethical critiques. v. 3. Power, resistance and marketplace boundaries. v. 4. The structuring of marketing and consumer practice

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