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Services marketing : people, technology, strategy

By: Contributor(s): Material type: TextTextPublication details: New Delhi Pearson 2011Edition: 7thDescription: xxi, 683pISBN:
  • 978 81 317 5939 4
Subject(s): DDC classification:
  • 658.8 L944s7
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Books Books PK Kelkar Library, IIT Kanpur General Stacks 658.8 L944s7 (Browse shelf(Opens below)) Available GB265
Books Books PK Kelkar Library, IIT Kanpur CARS 658.8 L944s7 (Browse shelf(Opens below)) Available GB266
Total holds: 0
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658.8 L944s5 Services marketing 658.8 L944s5 Services marketing 658.8 L944s5 Services marketing 658.8 L944s7 Services marketing 658.8 M119M MARKETING CASEBASE 658.8 M127b3 BASIC MARKETING 658.8 M145K KEY CUSTOMERS

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