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MANAGEMENT & ADVERTISING PROBLEMS IN THE ADVERTISER-AGENCY RELATIONSHIP

Publication details: N. Y. Association Of National Advertisers 1965Description: 138Subject(s):

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Holdings
Item type	Current library	Collection	Call number	URL	Status	Date due	Barcode	Item holds
Books	PK Kelkar Library, IIT Kanpur	COMPACT STORAGE (BASEMENT)	659.1 B6395m (Browse shelf(Opens below))	Link to resource	Available		59209

Total holds: 0

Previous	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	No cover image available	Next
Previous	659.1 Ad96p PROCEEDINGS OF THE ANNUAL CONFERENCE	659.1 As78m MARKET AND MEDIA EVALUATION	659.1 B637a ADVERTISING	659.1 B6395m MANAGEMENT & ADVERTISING PROBLEMS IN THE ADVERTISER-AGENCY RELATIONSHIP	659.1 B693a ADVERTISING MANAGEMENT	659.1 C813a ADVERTISING RESOURCE ALLOCATION	659.1 C813m MANAGING ADVERTISING EFFECTIVELY	Next

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