658.83 / Ar61i
Arndt, Johan
INSIGHTS INTO CONSUMER BEHAVIOR
/
.- Boston: Allyn And Bacon, c1968
.- ix,223.
Includes Bibliographical References Based On The First Annual Columbia Conference On Buyer Behavior, 1967
Subject Headings:
Marketing Research -- Addresses, Essays, Lectures;
Consumers -- Addresses, Essays, Lectures;
Copy Details:
Acc. No.: A5354, Full Call No.: 658.83 Ar61i, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
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