TY  - BOOK
AU  - Phelps, Dudley Maynard
AU  - Westing, John Howard
TI  - Marketing management
U1  - 658.8 
PY  - 1968///
CY  - Homewood, Ill.
PB  - Irwin
KW  - Marketing management
KW  - Sales management
N1  - Includes bibliographies; First ed. published in 1951 under title : Sales management : policies and procedures
ER  -