TY  - BOOK
AU  - Rawnsley, Allan
TI  - MANUAL OF INDUSTRIAL MARKETING RESEARCH
U1  - 658.83 
PY  - 1978///
CY  - Chichester
PB  - John Wiley
KW  - Marketing Research -- Handbooks, Manuals, Etc
N1  - Prepared Under The Auspicies Of The Industrial Marketing Research Association
ER  -