TY  - BOOK
AU  - Wilkie,William L.
TI  - CONSUMER BEHAVIOR
SN  - 0471545171
U1  - 658.8342 
PY  - 1994///
CY  - 
PB  - John Wiley, New York
KW  - Consumer Behavior
N1  - Includes Bibliographical References And Index
ER  -