TY  - BOOK
AU  - Bingham,Frank G.
TI  - BUSINESS MARKETING MANAGEMENT
SN  - 0844229644
U1  - 658.8 
PY  - 1998///
CY  - 
PB  - Ntc Business Books,New York
KW  - Industrial Marketing -- Management
KW  - Industrial Procurement -- Management
KW  - Industrial Marketing -- United State -- Case Studies
N1  - Includes Bibliographical References And Indes
ER  -