TY  - BOOK
AU  - Ford,David
TI  - THE BUSINESS MARKETING COURSE
SN  - 0471877220
U1  - 658.8 
PY  - 2002///
CY  - 
PB  - John Wiley, Chichester
KW  - Marketing
KW  - Marketing Management
KW  - Business Networks -- Managements
ER  -