TY  - BOOK
AU  - Stalnakar,Stan
TI  - HUB CULTURE
SN  - 0470820721
U1  - 658.8343 
PY  - 2002///
CY  - 
PB  - John Wiley & Sons (Asia) Pte. Ltd., Singapore
KW  - Brand Choice
KW  - Consumer'S Preferences
ER  -