TY  - BOOK
AU  - Srinivasan,R.
TI  - CASE STUDIES IN MARKETING
SN  - 8120321839
U1  - 658.80954 
PY  - 2003///
CY  - 
PB  - Prentice Hall Of India Pvt. Ltd., New Delhi
KW  - Marketing-India
KW  - Case Studies-Marketing
ER  -