TY  - BOOK
AU  - Newman,Bruce I.
TI  - HANDBOOK OF POLITICAL MARKETING
SN  - 9780761911098
U1  - 324.7 
PY  - 1999///
CY  - 
PB  - Sage Publications, Thousand Oaks
KW  - Compaign Management
KW  - Electioneering
KW  - Marketing
ER  -