TY  - BOOK
AU  - 
TI  - RELATIONSHIP MARKETING
SN  - 3540669426
U1  - 658.812 
PY  - 2000///
CY  - 
PB  - Springer-Verlag, Berlin
KW  - Relationship Marketing
KW  - Customer Services -- Management
KW  - Customer Relations -- Management
ER  -