TY  - BOOK
AU  - Sutton, John
TI  - Sunk costs and market structure: price competition, advertising, and the evolution of concentration
SN  - 9780262693585
U1  - 338.6 
PY  - 1991///
CY  - Cambridge
PB  - The Mit Press
KW  - Advertising -- Costs -- Mathematical Models
KW  - Game Theory
KW  - Industrial Organization (Economic Theory)
ER  -