TY  - BOOK
AU  - Prahalad, C.K.
AU  - Krishnan, M. S.
TI  - The new age of innovation: driving cocreated value through global networks
SN  - 9780070248618
U1  - 658.4012 
PY  - 2008///
CY  - New Delhi
PB  - Tata Mcgraw Hill
KW  - Business planning
ER  -