TY  - BOOK
AU  - Govindarajan, Vijay
AU  - Trimble, Chris
TI  - Ten rules for strategic innovations: from idea to execution
SN  - 9781422110584
U1  - 658.406 
PY  - 2007///
CY  - Boston
PB  - Harvard Business School Press
KW  - New business enterprises
ER  -