TY  - BOOK
AU  - 
AU  - Riley, Francesca Dall'Olmo, Ed
TI  - Brand management [4 v.]
SN  - 9781848602083
U1  - 658.827 
PY  - 2010///
CY  - Los Angles
PB  - Sage
KW  - Branding (Marketing)
KW  - Brand name products -- Management
ER  -