TY - BOOK TI - Trademarks in the marketplace: selection and adoption of trademarks, proper use and protection U1 - 602.75 PY - 1964/// CY - New York PB - United States Trademark Association KW - Trade-Marks -- U. S. -- Congresses N1 - The edited manuscript of a forum meeting presented as trademarks in the marketplace by the u. s. trademark assoc. in march of 1963. it has been considerably expanded & enhanced by copious illustrations ER -