TY - BOOK AU - Bursk, Edward Collins TI - CASES IN MARKETING MANAGEMENT U1 - 658.80186 PY - 1965/// CY - Englewood Cliffs, N. J. PB - Prentice-Hall KW - Marketing N1 - Some Of The Materials Appeared, In Modified Form, In The Author'S Text And Cases In Marketing, Published By Prentice-Hall In 1962 ER -