TY  - GEN
AU  - Kimmel, Allan J.
TI  - People and products: consumer behavior and product design
SN  - 9781138812253
U1  - 658.8342 
PY  - 2015///
CY  - London
PB  - Routledge
KW  - Industrial management
KW  - Management science
KW  - Consumer behavior
ER  -