TY  - GEN
AU  - Solomon, Michael R.
AU  - Panda, Tapan Kumar
TI  - Consumer behavior [13th ed.] [Perpetual access till 2027] : buying, having and being
SN  - 9789353942618
U1  - 658.8342 
PY  - 2018///
CY  - Noida
PB  - Pearson India Education
KW  - Consumer behavior
UR  - https://elibrary.in.pearson.com/
UR  - https://pkklib.iitk.ac.in/images/pdf/Pearson-ebooks-Accesspdf.pdf
ER  -