000 | 00645pam a2200217a 44500 | ||
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003 | OSt | ||
005 | 20160914170734.0 | ||
008 | 160408bc1968 xxu||||| |||| 00| 0 eng d | ||
040 | _cIIT Kanpur | ||
082 |
_a658.8308 _bSm65r |
||
100 | _aSmith, Samuel V. | ||
245 | 1 |
_aREADINGS IN MARKETING INFORMATION SYSTEMS _cA NEW ERA IN MARKETING RESEARCH _bSamuel V. Smith |
|
260 |
_aBoston _bHoughton Mifflin _cc1968 |
||
300 | _axii,399 | ||
500 | _aIncludes Bibliographical References | ||
650 | _aMarketing Management | ||
650 | _aMarketing Research | ||
700 | _aBrien, Richard H. | ||
710 | _aStafford, James E. | ||
942 |
_2ddc _cBK |
||
999 |
_c268502 _d268502 |