000 00645pam a2200217a 44500
003 OSt
005 20160914170734.0
008 160408bc1968 xxu||||| |||| 00| 0 eng d
040 _cIIT Kanpur
082 _a658.8308
_bSm65r
100 _aSmith, Samuel V.
245 1 _aREADINGS IN MARKETING INFORMATION SYSTEMS
_cA NEW ERA IN MARKETING RESEARCH
_bSamuel V. Smith
260 _aBoston
_bHoughton Mifflin
_cc1968
300 _axii,399
500 _aIncludes Bibliographical References
650 _aMarketing Management
650 _aMarketing Research
700 _aBrien, Richard H.
710 _aStafford, James E.
942 _2ddc
_cBK
999 _c268502
_d268502