000 00515pam a2200181a 44500
008 160408b1978 xxu||||| |||| 00| 0 eng d
082 _a658.834
_bC765m2
100 _aWorcester, Robert M.
245 1 _aCONSUMER MARKET RESEARCH HANDBOOK
250 _a2nd
260 _aNew York
_bVan Nostrand Reinhold
_c1978
300 _aviii,739
500 _aBibliography : P. 680-701
650 _aMarketing Research -- Addresses, Essays, Lectures
700 _aDownham, John
964 _gCIRC
997 _aA60723 C
999 _c304630
_d304630