000 00505pam a2200181a 44500
008 160408b1999 xxu||||| |||| 00| 0 eng d
020 _a0071168478
082 _a658.803
_bW153M3
100 _aWalker,Orville C.,Boyd,Harper W.
245 1 _aMARKETING STRATEGY
_cPLANNING AND IMPLEMENTATION
250 _a3rd
260 _a
_bIrwin/Mcgraw-Hill, Boston
_c1999
300 _axxiii,393
650 _aMarketing -- Management
700 _aLarreche,Jean-Claude
964 _gCIRC
997 _aA136916 C
999 _c325860
_d325860