000 | 00505pam a2200181a 44500 | ||
---|---|---|---|
008 | 160408b1999 xxu||||| |||| 00| 0 eng d | ||
020 | _a0071168478 | ||
082 |
_a658.803 _bW153M3 |
||
100 | _aWalker,Orville C.,Boyd,Harper W. | ||
245 | 1 |
_aMARKETING STRATEGY _cPLANNING AND IMPLEMENTATION |
|
250 | _a3rd | ||
260 |
_a _bIrwin/Mcgraw-Hill, Boston _c1999 |
||
300 | _axxiii,393 | ||
650 | _aMarketing -- Management | ||
700 | _aLarreche,Jean-Claude | ||
964 | _gCIRC | ||
997 | _aA136916 C | ||
999 |
_c325860 _d325860 |