000 00650pam a2200205a 44500
008 160408b2014 xxu||||| |||| 00| 0 eng d
020 _a9783642539640
040 _aP K Kelkar Library, IIT Kanpur
082 _a658.83
_bSa76c2
100 _aSarstedt, Marko
245 0 _aA concise guide to market research
_bthe process, data, and methods using IBM SPSS statistics
_cMarko Sarstedt and Erik Mooi
250 _a2nd
260 _aBerlin
_bSpringer
_c2014
300 _axxii, 347p
440 _aSpringer Texts In Business And Economics
_v
650 _aMarketing
650 _aEcomonics
700 _aMooi, Erik
997 _aA180581 C
999 _c376288
_d376288