000 00629pam a2200193a 44500
008 160408b2015 xxu||||| |||| 00| 0 eng d
020 _a9780133357080
040 _aP K Kelkar Library, IIT Kanpur
082 _a658.87
_bP181m8
100 _aPalmatier, Robert W.
245 0 _aMarketing channel strategy
_cLouis W. Stern, Robert W. Palmatier and Adel I Ansary
250 _a8th
260 _aNew Jersey
_bPearson
_c2015
300 _axxviii, 466p
650 _aMarketing channels.
700 _aStern, Louis W.
700 _aEl- Ansary. Adel I.
997 _aA181489 TXT T A181490 cop.2 TXT T A181491 cop.3 TXT C
999 _c376957
_d376957