000 00488pam a2200181a 44500
003 OSt
005 20160914183506.0
008 160615b xxu||||| |||| 00| 0 eng d
040 _cIIT KANPUR
082 _a658.83
_bF851q
100 _aFrank, Ronald Edward
245 1 _aQUANTITATIVE TECHNIQUES IN MARKETING ANALYSIS
_cTEXT AND READINGS
260 _aHomewood, Ill.
_bIrwin
_c1962
300 _a556
650 _aMarketing Research
700 _aMassy, William F.
942 _2ddc
_cBK
999 _c407490
_d407490