| 000 | 00563 a2200169 4500 | ||
|---|---|---|---|
| 082 |
_a659.1 _bAs78m |
||
| 100 | _aSchiller, Robert D. | ||
| 245 | 1 |
_aMARKET AND MEDIA EVALUATION _cTHE AIA HANDBOOK OF ADVERTISING TO BUSINESS, INDUSTRY, GOVERNMENT AND THE PROFESSIONS |
|
| 260 |
_aLondon _bCollier-Macmillan _c1969 |
||
| 300 | _a434 | ||
| 500 | _aIncludes Bibliography | ||
| 500 | _aAt Head Of Title : M. A. M. E. | ||
| 650 | _aAdvertising -- Handbooks, Manuals, Etc | ||
| 650 | _aMarketing -- Handbooks, Manuals, Etc | ||
| 964 | _gCIRC | ||
| 997 | _aA11650 s C | ||
| 999 |
_c459030 _d459030 |
||