000			01608 a2200205 4500
005			20190103152723.0
008			190103b xxu||||| |||| 00| 0 eng d
020			_a9781138735873
040			_cIIT Kanpur
041			_aeng
082			_a006.696 _bJ132a
100			_aJackson, Chris
245			_aAfter effects for designers _bgraphic and interactive design in motion _cChris Jackson
260			_bRoutledge _c2018 _aNew York
300			_ax, 316p
520			_aAfter Effects for Designers teaches design students, artists, and web, graphic, and interactive designers how to design, develop, and deploy motion design projects using Adobe After Effects. Author Chris Jackson balances fundamental aspects of time-based design with related techniques, and explores the principles of animation; composition and layout; visual hierarchy; typography; cinematic storytelling; 3D modelling; compositing, and more. Each chapter contains unique, step-by-step project exercises that offer timesaving practical tips and hands-on design techniques, teaching readers how to effectively use the tools at their disposal in order to conceptualize and visualize creative solutions to their own motion design work. Readers will build professional-world examples in every chapter and, as a result, learn how to both design effectively using After Effects and practically apply these skills in client-based work. An accompanying companion website includes complete project files for the book's chapter exercises, and additional video tutorials.
650			_aMotion graphics
650			_aPostproduction
942			_cBK
999			_c559946 _d559946