000			01978nam a2200229 4500
003			OSt
020			_a9789811312076
040			_cIIT Kanpur
041			_aeng
082			_a519.5 _bAd95
111			_aInternational Conference on advanced data analysis, business analytics and Intelligence (ICADABAI) _cAhmedabad _d2017 _n5th
245			_aAdvances in analytics and applications _bproceedings... _cedited by Arnab Kumar Laha
260			_aSingapore _bSpringer _c2019
300			_axi,297p
440			_aSpringer proceedings in business and economics
500			_aIncludes bibliographical references
520			_aThis book includes selected papers submitted to the ICADABAI-2017 conference, offering an overview of the new methodologies and presenting innovative applications that are of interest to both academicians and practitioners working in the area of analytics. It discusses predictive analytics applications, machine learning applications, human resource analytics, operations analytics, analytics in finance, methodology and econometric applications. The papers in the predictive analytics applications section discuss web analytics, email marketing, customer churn prediction, retail analytics and sports analytics. The section on machine learning applications then examines healthcare analytics, insurance analytics and machine analytics using different innovative machine learning techniques. Human resource analytics addresses important issues relating to talent acquisition and employability using analytics, while a paper in the section on operations analytics describe an innovative application in oil and gas industry. The papers in the analytics in finance part discuss the use of analytical tools in banking and commodity markets, and lastly the econometric applications part presents interesting banking and insurance applications.
650			_aManagement
650			_aManagement science
700			_aLaha, Arnab Kumar, ed.
942			_cBK
999			_c561226 _d561226