000 00556pam a2200193a 44500
008 160408b1976 xxu||||| |||| 00| 0 eng d
020 _a9789332555693
040 _cIIT Kanpur
041 _aeng
082 _a658.83
_bM294m7
100 _aMalhotra, Naresh K.
245 1 _aMarketing research [7th ed.]
_cNaresh K. Malhotra and Satyabhusan Dash
_ban applied orientation
250 _a7th ed.
260 _aNoida
_bPearson India Education
_c2016
300 _axxx, 968p
650 _aMarketing research
700 _aDash, Satyabhusan
942 _cBK
999 _c563968
_d563968