000 02016nam a22002417a 4500
003 OSt
020 _a9781032189543
040 _cIIT Kanpur
041 _aeng
082 _a658.408
_bC817
245 _aCorporate social responsibility and sustainable development [South Asia edition]
_bstrategies, practices and business models
_cedited by Jitendra K. Das, Shallini Taneja and Hitesh Arora
250 _aSouth Asia edition
260 _aLondon
_bRoutledge
_c2021
300 _axxi, 251p
500 _aA Roultedge India original
520 _aThis book critically analyzes the role of corporate social responsibility (CSR) in achieving sustainable development in emerging economies. It brings together recent developments, effective frameworks, business models, and strategies adopted by companies and looks at how they contribute to sustainable business growth. The volume discusses diverse themes such as green marketing for promoting sustainable development; digitization and sustainability concerns; communication strategies for CSR; ethical standards in Indian advertising; microfinance as an instrument for achieving sustainable development; the role of CSR in the Skill India initiative; and CSR activities of Indian listed companies. It also provides solutions to challenges in achieving sustainable development goals at local and global levels. Drawing on in-depth case studies, the book will be an essential read for corporate professionals, students, and researchers of CSR, management studies, development studies, business studies, economics, environmental studies, green marketing, and sociology. It will also be relevant for policy makers, NGOs, public and private sector corporations, and consultants in sustainability reporting, business ethics, and sustainable development.
650 _aSocial responsibility of business
650 _aSustainable development
700 _aDas, Jitendra K., [ed.]
700 _aTaneja, Shallini, [ed.]
700 _aArora, Hitesh, [ed.]
942 _cBK
999 _c564950
_d564950