000			02587nam a22002177a 4500
003			OSt
020			_a9789354895296
040			_cIIT Kanpur
041			_aeng
082			_a303.48330954 _bM474m
100			_aMehta, Harish
245			_aThe Maverick effect _bthe inside story of a movement that shaped India's IT revolution _cHarish Mehta
260			_aGurugram _bHarper Business _c2022
300			_axxxi, 274p
500			_aA definitive and authoritative biography of NASSCOM. No shortage of inspiration in the pages of this book.
520			_a ‘The customs officer told me that I needed to leave samples of what I was exporting with him. I was forced to leave the floppy disk of the software with him. The diligent officer immediately planted a stapler pin through the floppy disk and attached it to the form, thereby destroying the media and rendering it unreadable. For the longest time, everybody’s understanding of software differed immensely. This confusion continued into the 1980s, and it was getting challenging to grow the business. The more I met young software entrepreneurs, the more I realized that my frustration was not unique. Something had to be done.’ In the mid-1970s, a young, twenty-something man living an American dream threw away a lucrative job as a database manager and came back to India. At that time, India had no IT industry to speak of; computers were a novelty, and the nation was trapped in socio-economic backwardness and a labyrinthine License Raj. As young Harish Mehta struggled to find his stride, he realized that India’s nascent and fragmented IT industry acutely needed a unified voice that could speak to the government, change laws and harness the country’s potential. In an unlikely alliance of headstrong and competing young professionals, he united other IT entrepreneurs to envision a world-beating association that would revolutionize Indian IT: NASSCOM. The Maverick Effect is the extraordinary story of this band of dreamers who joined hands to transform a nation while also changing the lens through which the world looked at India. Valued at a staggering $200 billion today, the Indian IT industry directly employs more than four million people. It is the largest forex earner and has helped millions of Indians beat poverty and rise to the middle-income group. Honest, open and inspiring, Harish Mehta’s journey proves that no vision is impossible if unrelenting, kindred spirits unite.
650			_aHigh technology
650			_aInformation technology -- Social aspects
650			_aIndia
942			_cBK
999			_c566931 _d566931