READINGS IN MARKETING INFORMATION SYSTEMS
658.8308 / Sm65r
Smith, Samuel V.
READINGS IN MARKETING INFORMATION SYSTEMS : Samuel V. Smith / A NEW ERA IN MARKETING RESEARCH .- Boston: Houghton Mifflin, c1968 .- xii,399.
Includes Bibliographical References
Subject Headings:
Marketing Management;
Marketing Research;
Author Added Entry:
Brien, Richard H.;
Copy Details:
Acc. No.: A8642, Full Call No.: 658.8308 Sm65r, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------
Smith, Samuel V.
READINGS IN MARKETING INFORMATION SYSTEMS : Samuel V. Smith / A NEW ERA IN MARKETING RESEARCH .- Boston: Houghton Mifflin, c1968 .- xii,399.
Includes Bibliographical References
Subject Headings:
Marketing Management;
Marketing Research;
Author Added Entry:
Brien, Richard H.;
Copy Details:
Acc. No.: A8642, Full Call No.: 658.8308 Sm65r, Item type: Books , Location: COMPACT STORAGE (BASEMENT),
------------------------- --------------------- ------ --------- ------- ------- --------- --------